Context
Constructora e Inmobiliaria Adonai develops residential and country lot projects with high demand across Peru's Central Jungle. As they scaled to multiple simultaneous developments and dozens of sales advisors, managing lot availability, down-payment reservations, and financing schedules on spreadsheets created bottlenecks and risk of duplicate reservations.
They needed both a high-converting public real estate portal (idiadonai.com) and a private enterprise CRM (crm.idiadonai.com) operating on a single source of truth.
Solution Built
We engineered a dual-layer real estate technology suite:
- High-Conversion Real Estate Web Portal: Showcases urban development projects, interactive master plans, amenities, financing calculators, and direct advisor routing.
- Custom Real Estate CRM (
crm.idiadonai.com): Real-time lot inventory control (Available, Reserved, Financed, Sold), advisor lead assignment, automated reservation timers, and customer dossier tracking. - Financing & Installment Engine: Automated generation of payment schedules, installment alerts, and executive sales dashboards by project and advisor.
- WhatsApp Lead Routing: Instant capture of web and Meta Ads inquiries directly into the sales pipeline.
Results & Impact
- +240% increase in qualified buyer leads captured through the new project landing pages.
- Zero inventory conflicts across hundreds of residential lots thanks to real-time reservation locking.
- 65% reduction in administrative time from initial reservation to contract signature.