Context
París Express operates passenger transport and parcel logistics connecting key cities across Peru's Central Jungle and Lima. Travellers searching on Google for departure times, terminal locations, and luggage policies previously encountered outdated third-party directories, while ticket counter staff spent hours answering repetitive phone inquiries.
Solution Built
We engineered a high-speed passenger and cargo web platform (parisexpress.pe):
- Interactive Route & Schedule Explorer: Clear origins, destinations, departure times, service classes, and geolocated boarding terminals.
- 1-Click Seat Reservation Flow: Pre-structured booking selector (origin, destination, date, passengers) connected directly to commercial dispatch.
- Parcel & Corporate Cargo Portal: Dedicated module for businesses shipping merchandise and urgent parcels between provinces.
- Search Engine Dominance by Route: Route-specific SEO metadata capturing high-intent travellers searching for interprovincial transport.
Results & Impact
- +220% increase in direct digital ticket bookings without third-party commission fees.
- 50% reduction in repetitive phone calls to counter agents regarding schedules and terminal maps.
- Top 3 Google organic rankings for core brand and regional route searches.